定 價:20 元
叢書名:21世紀高校商務英語系列規(guī)劃教材
- 作者:蔣磊
- 出版時間:2014/6/1
- ISBN:9787566309464
- 出 版 社:對外經(jīng)濟貿(mào)易大學出版社
- 中圖法分類:H315
- 頁碼:141
- 紙張:膠版紙
- 版次:1
- 開本:16K
全書共十章,介紹了利用函電進行交易磋商的主要方面,其中包括商業(yè)書信的撰寫,商務關系的建立,詢盤與答復,發(fā)盤與還盤,接受訂單,支付、包裝與運輸,保險與仲裁,投訴與索賠,代理與寄售等。每章包括學習重點、專業(yè)知識概述、樣信展示、詞匯句法注解、常用句型及課后練習。
《國際商務英語函電/21世紀高校商務英語系列規(guī)劃教材》涉及利用函電進行交易磋商的主要方面,包括商業(yè)書信的撰寫;商務關系的建立;詢盤與答復;發(fā)盤與還盤;接受預訂單;支付包裝與運輸;保險與仲裁;投訴與索賠;代理與寄信等!秶H商務英語函電/21世紀高校商務英語系列規(guī)劃教材》可供高等院校英語專業(yè)、商務英語專業(yè)學生作為復合型專業(yè)英語教材使用,亦可供國際貿(mào)易、國際營銷、國際商務專業(yè)高年級本?粕鳛殡p語教材使用,同時也可作為有志于從事國際商務活動的英語愛好者自學用書,對從事對外經(jīng)貿(mào)進出口的從業(yè)人員亦有較高的借鑒價值。
Project 1 An Overlook of Business Correspondence
Module 1 Functions and Tendency of Business Writing
Module 2 Basic Categories and Principles of Modem Business Writing
Module 3 Structure of a Business Letter
Module 4 Style of a Business Letter
Module 5 Ways of Envelope Addressing
Module 7 Extending Skills
1.Practicing Guide: An Introduction to Trade Documents (貿(mào)易單證介紹)
2.Simulating Operations: Sales Confirmation(銷售確認書)
Module 8 Trying Your Hands
Project 2 Estabilishing Business Relations
Module 1 Channels for Obtaining Information of Potential Partners
Module 2 Writing Skills
Module 3 Case Remark
Module 4 Extending Skills
1.Practicing Guide: Commodity Inspection(商品檢驗)
2.Simulating Operations: Commodity Inspection Letters (商品檢驗信函)
Module 5 Trying Your Hands
Project 3 Inquiry and Reply
Module 1 Classification of Inquiry
Module 2 Writing Skills
Module 3 Case Remark
Module 4 Extending Skills
1.Practicing Guide: Commercial Invoice(商業(yè)發(fā)票)
2.Simulating Operations: Proforma Invoice(形式發(fā)票)
Module 5 Trying Your Hands
Project 4 0ffers and Counter-offers
Module 1 Classification of Offers
Module 2 Writing Skills
Module 3 Case Remark
Module 4 Extending Skills
1.Practicing Guide: Sales Contract(銷售合同)
2.Simulating Operations: Sales Contract(銷售合同)
Module 5 Trying Your Hands
Project 5 Acceptance and Order Fulfillment
Module 1 Confirmation of Acceptance
Module 2 Writing Skills
Module 3 Case Remark
Module 4 Extending Skills
1.Practicing Guide: Order Writing(訂單制作)
2.Simulating Operations: Order Writing(訂單制作)
Module 5 Trying Your Hands
Project 6 Payment
Module 1 Payment in International Trade
Module 2 Letter of Credit
Module 3 Writing Skills
Module 4 Case Remark
Module 5 Extending Skills
1.Practicing Guide: Bill of Exchange/Draft(匯票)
2.Simulating Operations: Bill of Exchange(匯票)
Module 6 Trying Your Hands
Project 7Delivery of Goods
Module 1 Packing
Module 2 Shipment
Module 3 Writing Skills
Module 4 Case Remark
Module 5 Extending Skills
1.Practicing Guide: Transportation Documentation(運輸單據(jù))
2.Simulating Operations: Packing List(裝箱單)
Module 6 Trying Your Hands
Project 8 Insurance and Arbitration
Module 1 Marine Transportation Insurance
Module 2 Writing Skills on Insurance
……
Project 9 Complaints, Claims and Settlement
Project 10 Agency and Consignment