定 價:48.8 元
叢書名:“十二五”職業(yè)教育國家規(guī)劃教材 新商務英語教程
- 作者:張東昌,李淑瓊主編
- 出版時間:2015/7/1
- ISBN:9787302395454
- 出 版 社:清華大學出版社
- 中圖法分類:H315
- 頁碼:196
- 紙張:膠版紙
- 版次:1
- 開本:16K
張東昌、李淑瓊主編的《新商務英語寫作教程》為專業(yè)核心課教材,全書共16個單元,精心設計的任務型活動貫穿每個教學單元,每單元由Learning Objectives,Warming-up Activities,Sample Study & Writing Tips,Vocabulary in Use,Practical Writing Tasks和Key Sentences for Reference 6個模塊構成,組織和安排多層次、多種形式的寫作訓練活動,對學生的英語寫作技能進行訓練。
本教材可供應用型本科和高職高專院校商務英語專業(yè)及應用英語專業(yè)外貿和涉外文秘方向的學生使用。
Unit 1 An Overview of Business English Writing
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 2 Business Memos
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 3 Business Notice & Poster
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 4 Business Advertisement
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 5 Business Letters of Invitation and Thanks
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 6 Business Reports
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 7 Establishment of Business Relations
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 8 Business E-mail, Fax and E-commerce
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 9 Business Circular Letters and Sales Letters
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 10 Business Letters of Credit
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 11 Insurance
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 12 Inquiry,Offer & Counter-offer
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 13 Letter of Application for a Position
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 14 Business Order & Confirmations
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 15 Business Letters of Packing & Shipment
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Unit 16 Business Complaints,Claims & Settlement
Learning Objectives
Part I Warming-up Activities
Part II Sample Study &Writing Tips
Part III Vocabulary in Use
Part IV Practical Writing Tasks
Part V Key Sentences for Reference
Answers to Exercises
References