本書(shū)在內(nèi)容和體例上緊緊貼合高職教育培養(yǎng)掌握所需基礎(chǔ)知識(shí)和專門知識(shí)的教育目標(biāo),突出應(yīng)用能力的培養(yǎng),為方便教師教學(xué)，新版教材還為授課教師提供配套的教學(xué)資源（電子版），包括全部課文的譯文和參考電子課件。
Chapter 1 Introduction to the Graphic Communications..
Unit 1 A Brief Look at Why and How the IndustryDeveloped
Supplementary Reading Move Beyond Ink on Paper
Exercise
Unit 2 Basic Printing Methods
Supplementary Reading New Trends in Media Market
Exercise
Chapter 2 Communicating Graphically
Unit 3 The Communication Process and a CommunicationModel
Supplementary Reading Fierce Competition of Print Mediavs.
Electronic Media
Exercise
Unit 4 Principles of Design
Supplementary Reading Type Measurement and Typography
Exercise
Chapter 1 Introduction to the Graphic Communications..
Unit 1 A Brief Look at Why and How the IndustryDeveloped
Supplementary Reading Move Beyond Ink on Paper
Exercise
Unit 2 Basic Printing Methods
Supplementary Reading New Trends in Media Market
Exercise
Chapter 2 Communicating Graphically
Unit 3 The Communication Process and a CommunicationModel
Supplementary Reading Fierce Competition of Print Mediavs.
Electronic Media
Exercise
Unit 4 Principles of Design
Supplementary Reading Type Measurement and Typography
Exercise
Chapter 3 Prepress Process Technology
Unit 5 Digital Workflow and CTP Technology
Supplementary Reading Job Planning and Layout
Exercise
Unit 6 Future Development of Image Input Devices
Supplementary Reading Density Ranges of differentcopies
Exercise
Unit 7 Lithographic Plates
Supplementary Reading Lithographic Plate Base and RunLength"
Exercise
Chapter 4 Printing
Unit 8 Introduction to Modern Lithographic OffsetPress
Supplementary Reading Multicolor, Perfecting and Small
Offset Presses
Exercise
Unit 9 The Gravure Press and its Components
Supplementary Reading Other Gravure Presses
Exercise
Unit 10 Wide-Web Flexographic Printing Presses
Supplementary Reading Narrow-Web Flexo Presses
Exercise
Chapter 5 Color Printing and Color Management
Unit 11 Color Printing
Supplementary Reading From Press Proofing to DigitalProofing
Exercise
Unit 12 Introduction to Color Management
Supplementary Reading The Genie in the Bottle
Exercise
Chapter 6 Papers and Inks
Unit 13 Paper and Papermaking
Supplementary Reading Paper Problems
Exercise
Unit 14 Ink and Ink Manufacturing
Supplementary Reading Mixing Ink to Match a SwatchBook
Exercise
Chapter 7 Binding and Finishing
Unit 15 Ways of Finishing and Binding PrintedMaterials
Supplementary Reading Graphic Embellishments and HotFoil
Embossing
Exercise
Unit 16 Hand and Machine Bookbinding
Supplementary Reading Important Roles of Binding and
Finishing
Exercise
Chapter 8 Management of the Graphic Communications
Industry
Unit 17 5S Clean and Green Printing Initiatives
Supplementary Reading Next Generation Challenge
Exercise
Unit 18 Hints to Improve Your Productivity
Supplementary Reading Game Changers=
Exercise
Unit 19 Lean Printing Foundations
Supplementary Reading Lean is Truly a Journey
Exercise
Unit 20 Printing Estimating Fundamentals
Supplementary Reading Additional Methods Used to
Estimate Printing
Exercise
Appendix A: Model Final Test Paper
Appendix B: Special Vocabulary
References
Postscript
《印刷專業(yè)英語(yǔ)》自2007年出版迄今,已經(jīng)6年過(guò)去了。該教材面世以來(lái)，蒙讀者垂青，至2012年底已重印6次，被國(guó)內(nèi)十余所高職高專院校印刷技術(shù)、印刷圖文信息處理、印刷設(shè)備及工藝等專業(yè)作為專業(yè)課程教材廣泛使用，并且反映良好。編者在深感欣慰之余，也深知教材中仍存在不少問(wèn)題。同時(shí)，近年來(lái)新技術(shù)革命也促使印刷技術(shù)發(fā)生了前所未有的深刻變化，這就要求本教材也要不斷完善和提高。為此，在出版社和廣大讀者的支持下，編者從2011年底開(kāi)始，著手該教材的再版修訂工作。
在本次修訂過(guò)程中，編者尤為重視相關(guān)院校授課教師及讀者的反饋意見(jiàn)。自2007年以來(lái)，不少熱心讀者通過(guò)電子郵件、電話、信函等方式反饋了對(duì)本教材的意見(jiàn)和建議，出版社的編輯多次到相關(guān)院校走訪、座談，收集并整理了相關(guān)院校對(duì)本教材的使用意見(jiàn)和建議，其中一些意見(jiàn)非常具體細(xì)微，多有真知灼見(jiàn)，編者借此機(jī)會(huì)深表感謝。
此次再版，對(duì)第一版教材的內(nèi)容和編排方式都進(jìn)行了較大程度的調(diào)整和修改。在修訂過(guò)程中，力圖緊扣培養(yǎng)掌握職業(yè)所需要的基礎(chǔ)知識(shí)和專門知識(shí)，具有從事職業(yè)的綜合素質(zhì)和職業(yè)能力的技能型人才這一職業(yè)教育目標(biāo)。
在內(nèi)容上，新版教材替換了第一版教材中不適應(yīng)最新前沿印刷技術(shù)的章節(jié)，增添了反映印刷前沿技術(shù)、反映綠色環(huán)保印刷理念、反映印刷行業(yè)采用的新技術(shù)、新工藝、新材料以及提高生產(chǎn)效率的管理新理念的章節(jié)。全書(shū)分為8章，共20課，取材范圍廣，內(nèi)容涉及圖像信息傳播原理、印前工藝技術(shù)、印刷色彩管理、印刷工藝原理及設(shè)備、印后加工技術(shù)、印刷材料及印刷管理等領(lǐng)域。
在編排方式上，也進(jìn)行了探索和改進(jìn)，力求結(jié)合實(shí)際，注重實(shí)際應(yīng)用。新版教材每課除了正文以外，還設(shè)有詞匯、注釋、補(bǔ)充閱讀材料、練習(xí)題，以擴(kuò)大學(xué)生的專業(yè)詞匯和專業(yè)知識(shí)面。取消了第一版教材中每課的譯文，改成了難點(diǎn)釋疑，避免學(xué)生對(duì)譯文的依賴。同時(shí)在每課后面均設(shè)有與正文內(nèi)容同步，一定數(shù)量的多種類型的練習(xí)題，以幫助學(xué)生加深和鞏固所學(xué)知識(shí)。
為方便教師教學(xué)，新版教材還為授課教師提供配套的教學(xué)資源（電子版），包括全部課文的譯文和參考電子課件，可通過(guò)印刷工業(yè)出版社獲取。
本教材此次修訂再版，得到了本書(shū)責(zé)任編輯魏欣同志的大力幫助和支持。她不辭辛苦，多方調(diào)研，以教學(xué)需要及使用效果為出發(fā)點(diǎn)，將收集到的修改意見(jiàn)和建議及時(shí)反饋給編者，同時(shí)將她本人深思熟慮的修改計(jì)劃與編者進(jìn)行多次溝通討論，最終與編者確定了修訂方案，在此表示衷心的感謝。
由于編者水平有限，書(shū)中難免存在缺點(diǎn)和疏漏，敬請(qǐng)廣大讀者批評(píng)指正。
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