職業(yè)核心能力英語綜合教程(1公共英語高等職業(yè)教育英語系列教材)
定 價:48 元
- 作者: 林隆清 編
- 出版時間:2021/6/1
- ISBN:9787303270194
- 出 版 社:北京師范大學出版社
- 中圖法分類:H319.39
- 頁碼:151
- 紙張:
- 版次:1
- 開本:16開
編寫團隊基于教育部職業(yè)院校外語類專業(yè)教學指導委員會第二期“全國高職外語教學改革課題”研究項目(課題編號:2018GD0083B)和第九批“中國外語教育基金”項目(項目編號:ZGWYJYJJ2018B69)的研究成果,經(jīng)過廣泛調(diào)研與充分論證,在深入了解用人單位需求、學生學習需求以及學校教學需求的基礎上,立足中國職業(yè)教育英語教學實際,緊扣國家《高等職業(yè)教育?朴⒄Z課程標準(2021年版)》,將《國家技能振興戰(zhàn)略》中的八項職業(yè)核心能力整合為六個職業(yè)核心能力培養(yǎng)模塊,分別為Self-directed Learning Skills(自主學習能力)、Information-processing Skills(信息處理能力)、Communication & Teamwork Skills(交流合作能力)、Problem-solving Skills(解決問題能力)、Innovation & Entrepreneurship Skills(創(chuàng)新創(chuàng)業(yè)能力)和English Application Skills(英語應用能力)。
《職業(yè)核心能力英語綜合教程一》由上述六大職業(yè)核心能力培養(yǎng)模塊組成,旨在培養(yǎng)、提高學生的職業(yè)核心能力,為學生未來勝任工作、繼續(xù)學習和終身發(fā)展奠定良好的基礎。
Module 1 Business Organization
Starting up
Reading A Key Activities in a Company
Reading B Huawei
Listening
Speaking
Writing
Language Spot
Checklist
Module 2 Workplace
Starting up
Reading A Dealing with Workplace Issues
Reading B Office Etiquette Ru les
Listening
Speaking
Writing
Language Spot
Checklist
Module 3 Business Association
Starting up
Reading A Why Your Business Needs to Build Good Relationships
Reading B How to Build Strong Relationships with Clients
Listening
Speaking
Writing
Language Spot
Checklist
Module 4 Products
Starting up
Reading A What Is New Product Introduction?
Reading B How to Write Product Descriptions that Sell
Listening
Speaking
Writing
Language Spot
Checklist
Module 5 Marketing
Starting up
Reading A How to Market New Products
Reading B The Secrets behind Starbucks' Success So Far
Listening
Speaking
Writing
Language Spot
Checklist
Module 6 Customer Service
Starting up
Reading A The Happy Customer: Eight Steps to Improve Customer Satisfaction
Reading B How to Manage Customer Complaints
Listening
Speaking
Writing
Language Spot
Checklist