世紀商務(wù)英語綜合教程(專業(yè)篇 1 第6版)/“十二五”職業(yè)教育國家規(guī)劃教材
定 價:43 元
叢書名:“十二五”職業(yè)教育國家規(guī)劃教材
- 作者:孫雪梅,王洗薇,王華,劉杰英 等 編
- 出版時間:2018/7/1
- ISBN:9787568514767
- 出 版 社:大連理工大學出版社
- 中圖法分類:F7
- 頁碼:218
- 紙張:膠版紙
- 版次:6
- 開本:16開
《世紀商務(wù)英語綜合教程(專業(yè)篇 1 第6版)/“十二五”職業(yè)教育國家規(guī)劃教材》采用多種靈活的設(shè)計手段,將單元主題的一般性知識以圖片、視頻等模式傳遞給學習者。同時,提供切合熱點的真實素材,讓學習者可以身臨其境地體驗國際商務(wù)英語交際活動。
通過不同場景和任務(wù)的聽力輸入,圍繞單元主題訓練學生捕捉細節(jié)信息、概括主旨等能力,并通過讓學生就同一話題進行對話、展開討論、陳述觀點,提高學生的語言輸出能力。
選擇能夠體現(xiàn)單元主題的有代表性的文章,并配有豐富的插圖以激發(fā)學生的學習興趣。課文后配有閱讀理解、詞匯、翻譯、語法、項目訓練等,形式多樣,將每個單元所學的商務(wù)知識與實用的英語語言知識相結(jié)合,重點培養(yǎng)學生的語言應(yīng)用能力,引導(dǎo)學生融入商務(wù)交流的世界,接受和體會商務(wù)英語的使用規(guī)則。
Unit 1 Marketing
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 2 Insurance
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 3 Customer Service
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 4 Online Advertising
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 5 Human Resources
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 6 Sharing Economy
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 7 Intercultural Business
Communication
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 8 International Retailing
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 9 The Internet of Things
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice
Unit 10 New BusinessTypes
Warm-up
Listening and Speaking
In-depth Reading
Further Reading
Practical Writing
Real-Life Practice