定 價(jià)：39.8 元
叢書(shū)名：高等職業(yè)教育財(cái)經(jīng)類“十三五”規(guī)劃教材
- 作者：劉如意 馮佳
- 出版時(shí)間：2018/8/1
- ISBN：9787115473448
- 出 版 社：人民郵電出版社
- 中圖法分類：F25
- 頁(yè)碼：
- 紙張：膠版紙
- 版次：
- 開(kāi)本：16開(kāi)
本教材的內(nèi)容包括：初入職場(chǎng)；建立客戶關(guān)系；入庫(kù)、儲(chǔ)存與發(fā)貨；發(fā)貨、追蹤與送達(dá)；處理單證與函電；客戶溝通；增值服務(wù)；國(guó)際供應(yīng)鏈管理；開(kāi)發(fā)跨境電商物流業(yè)務(wù)，共九個(gè)章節(jié)內(nèi)容，每一個(gè)章節(jié)有學(xué)習(xí)目標(biāo)、單詞與詞匯、聽(tīng)力練習(xí)、情景對(duì)話、閱讀、職業(yè)技能訓(xùn)練和課外閱讀材料，書(shū)后附有物流英語(yǔ)專業(yè)術(shù)語(yǔ)，供學(xué)生自我學(xué)習(xí)。
1.結(jié)合企業(yè)工作過(guò)程，強(qiáng)化學(xué)生在實(shí)際工作中的聽(tīng)說(shuō)讀寫(xiě)能力，結(jié)合一帶一路國(guó)家戰(zhàn)略和自貿(mào)區(qū)經(jīng)濟(jì)人才崗位需求進(jìn)行編寫(xiě)，具有時(shí)代性。
2.結(jié)合二維碼技術(shù)，配備各種教學(xué)資源，方便教師教學(xué)和學(xué)生學(xué)習(xí)。
3.難度適中，可讀性強(qiáng)。針對(duì)高職高專教育的特點(diǎn)，適當(dāng)降低了學(xué)習(xí)難度，并且通過(guò)案例、圖片等生動(dòng)的形式呈現(xiàn)相關(guān)內(nèi)容，增強(qiáng)教材可讀性。
劉如意，廣東交通職業(yè)技術(shù)學(xué)院，講授課程物流英語(yǔ)等，物流供應(yīng)鏈管理，連鎖門店經(jīng)營(yíng)管理 適合具有高中起點(diǎn)的全日制職業(yè)技術(shù)學(xué)院物流專業(yè)群學(xué)生、中專畢業(yè)起點(diǎn)的物流專業(yè)群函授學(xué)生，并可以作為物流企業(yè)在崗培訓(xùn)教材。
Chapter One Entering Workplace------------------------------------------------------------------1
Warm up-------------------------------------------------------------------------------------------------4
Situational Dialogues----------------------------------------------------------------------------------6
Reading---------------------------------------------------------------------------------------------------11
Practical Writing---------------------------------------------------------------------------------------15
Occupational Training--------------------------------------------------------------------------------17
Expounding Knowledge----------------------------------------------------------------------------- 21
Chapter Two Establish Business Relations------------------------------------------------------25
Warm up-------------------------------------------------------------------------------------------------28
Situational Dialogues---------------------------------------------------------------------------------30
Reading---------------------------------------------------------------------------------------------------35
Practical Writing---------------------------------------------------------------------------------------41
Occupational Training--------------------------------------------------------------------------------43
Expounding Knowledge----------------------------------------------------------------------------- 44
Chapter Three Entrance, Storage and Outbound --------------------------------------------49
Warm up-------------------------------------------------------------------------------------------------52
Situational Dialogues---------------------------------------------------------------------------------54
Reading--------------------------------------------------------------------------------------------------58
Practical Writing---------------------------------------------------------------------------------------62
Occupational Training--------------------------------------------------------------------------------63
Expounding Knowledge----------------------------------------------------------------------------- 65
Chapter Four Shipment, Track and Delivery --------------------------------------------------69
Warm up------------------------------------------------------------------------------------------------71
Situational Dialogues---------------------------------------------------------------------------------74
Reading--------------------------------------------------------------------------------------------------79
Practical Writing---------------------------------------------------------------------------------------83
Occupational Training--------------------------------------------------------------------------------85
Expounding Knowledge----------------------------------------------------------------------------- 90
Chapter Five Logistics Documents --------------------------------------------------------------94
Warm up------------------------------------------------------------------------------------------------96
Situational Dialogues---------------------------------------------------------------------------------98
Reading-------------------------------------------------------------------------------------------------103
Practical Writing--------------------------------------------------------------------------------------107
Occupational Training-------------------------------------------------------------------------------109
Expounding Knowledge---------------------------------------------------------------------------- 112
Chapter Six Customer Communication -------------------------------------------------------117
Warm up-----------------------------------------------------------------------------------------------120
Situational Dialogues--------------------------------------------------------------------------------124
Reading-------------------------------------------------------------------------------------------------129
Practical Writing--------------------------------------------------------------------------------------133
Occupational Training-------------------------------------------------------------------------------135
Expounding Knowledge---------------------------------------------------------------------------- 136
Chapter Seven Value-added Service -----------------------------------------------------------140
Warm up-----------------------------------------------------------------------------------------------142
Situational Dialogues--------------------------------------------------------------------------------144
Reading-------------------------------------------------------------------------------------------------149
Practical Writing--------------------------------------------------------------------------------------155
Occupational Training-------------------------------------------------------------------------------156
Expounding Knowledge---------------------------------------------------------------------------- 159
Chapter Eight International SCM & Global Sourcing --------------------------------------162
Warm up-----------------------------------------------------------------------------------------------164
Situational Dialogues--------------------------------------------------------------------------------165
Reading-------------------------------------------------------------------------------------------------170
Practical Writing--------------------------------------------------------------------------------------175
Occupational Training-------------------------------------------------------------------------------177
Expounding Knowledge---------------------------------------------------------------------------- 180
Chapter Nine Cross-border Ecommerce and Logistics ------------------------------------185
Warm up-----------------------------------------------------------------------------------------------188
Situational Dialogues--------------------------------------------------------------------------------190
Reading-------------------------------------------------------------------------------------------------194
Practical Writing--------------------------------------------------------------------------------------202
Occupational Training-------------------------------------------------------------------------------203
Expounding Knowledge---------------------------------------------------------------------------- 204
Logistics Professional Terminology-------------------------------------------------------------205
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