《高職高專項目實操規(guī)劃教材：外貿英語口語》以外貿實際工作流程為線索進行合并重組，共分成貿易準備、業(yè)務流程、外貿營銷和貿易談判四個模塊，涵蓋了建立貿易關系、商務約會與安排、商務談判等各個外貿活動環(huán)節(jié)。各個模塊之間的情景對話按外貿工作流程有機地銜接在一起，讓讀者有身臨其境之感，能親身體驗將來實際工作中可能遇到的各種場景。
Part 1 Trade Preparation
Chapter 1 Establishing Business Relations
Chapter 2 On Agenda
Chapter 3 Receiving Clients
Chapter 4 Company Visit
Part 2 Foreign Trade Procedures
Chapter 5 Price Bargaining
Chapter 6 Commission
Chapter 7 Terms of Payment
Chapter 8 Packing and Shipment
Chapter 9 Inspection and Insurance
Chapter 10 Conclusion of Business
Chapter 11 Claims and Settlement
Part 3 Trade Marketing
Chapter 12 Product Promotion
Chapter 13 Online Marketing
Part 4 Business Negotiations
Chapter 14 Trade Negotiation
Chapter 15 Negotiation on Agency
附錄1 出口合同
附錄2 Sole Agency Agreement
附錄3 外貿常用縮略語
參考文獻
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