作為“服務(wù)業(yè)皇冠上的寶石”,會(huì)展業(yè)已與旅游業(yè)和房地產(chǎn)業(yè)成為當(dāng)前拉動(dòng)我國經(jīng)濟(jì)發(fā)展的三大支柱產(chǎn)業(yè)。如今,市場急需大量既掌握專業(yè)知識又精通雙語的會(huì)展口譯人才。與當(dāng)前口譯需求大好形勢相比,關(guān)于會(huì)展類的英語實(shí)務(wù)教材非常稀缺,學(xué)生很難系統(tǒng)地學(xué)到與會(huì)展專業(yè)相關(guān)的英語職業(yè)技能和技巧。這導(dǎo)致畢業(yè)生的綜合素質(zhì)無法滿足社會(huì)需求,學(xué)生所學(xué)知識也無法與國際會(huì)展業(yè)相接軌。所以,對會(huì)展英語的教材開發(fā)已是當(dāng)務(wù)之急!稌(huì)展實(shí)務(wù)英語》根據(jù)展覽和會(huì)議服務(wù)的工作過程編寫,充分結(jié)合世博會(huì)的服務(wù)項(xiàng)目工作要領(lǐng),旨在培養(yǎng)會(huì)展專業(yè)學(xué)生的英語語言能力和職業(yè)能力,即自我學(xué)習(xí)、與人交流、與人合作、解決問題、創(chuàng)新能力等.具有較強(qiáng)的針對性和實(shí)用性。
Chapter One Overview of the Convention and ExhibitionIndustry..
Chapter Two Conference Planning
Chapter Three Conference Venues
Chapter Four Financial Administration of Conference
Chapter Five Promotion and Publicity
Chapter Six Conference Registration
Chapter Seven Conference Service and Management
Chapter Eight Emergency and Safety
Chapter Nine Introduction to Exhibition Industry
Chapter Ten Choice of Venues for Exhibition
Chapter Eleven Exhibition Participation
Chapter Twelve Exhibitors and Show Managers
Chapter Thirteen Exhibition Marketing
Chapter Fourteen Preparation Work before an Exhibition
Chapter Fifteen Reception at the Exhibition Hall
Chapter Sixteen The Economic Benefits of Exhibitions
Chapter Seventeen Etiquette for Exhibitions andConventions
Answers
References
And then its also important for you to have an on-site inspection. If the venueis too compact, it will leave the participants feeling congested and uncomfortable; onthe contrary, if the venue is too big, it may leave the participants an impression thatthe exhibition is not as popular and busy as they expect. Therefore, choosing a venuewith an appropriate size is one of the crucial factors to success.
The first impression is important. The first impression an organizer gets maywell be the same first impression that visitors and guests get. Organizers should payattention to all their senses. What does the site 10ok like? What are its surroundings?Is it attractive? Is it quiet? Is it under a flight path? Does it have scented gardens?Are the toilets clean and fresh? Touch the furnishings and some of the equipment.Do these feel clean? Do your shoes stick to the floor or the carpets?
At your first visit you are probably not going to be able to taste anything, but iffood is an element of your event, then once you have made a selection of venue, youmay wish to try samples of the food you selected, especially if the exhibition is largeor involves VIP catering, in order to see if the kitchen is up to the job. On your visit,try to make sure you see all the areas your visitors will use, not only the main room,site, arena or hall, but also the entrances, corridors, car parts, toilets and food serviceareas. Are these places well kept? Is there evidence of activity, cleanliness, goodmaintenance? These things are all indicators of an active and capable managementof the venue. The more capable they are, the easier your job will be.
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