本書是靠前貿(mào)易實(shí)務(wù)工作介紹,很好實(shí)用。通過對靠前貿(mào)易理論基礎(chǔ)、靠前貿(mào)易條件、靠前貿(mào)易程序、靠前貿(mào)易方式、世界貿(mào)易組織及貿(mào)易優(yōu)選化趨勢的介紹分析,讓讀者更清晰全面地理解并掌握靠前貿(mào)易實(shí)務(wù)的工作。(1) 結(jié)構(gòu)合理,體系完整新穎。該書分五個(gè)部分全面而系統(tǒng)地介紹了靠前貿(mào)易的基本環(huán)節(jié)和世界貿(mào)易組織的運(yùn)行機(jī)制。(2)“案例導(dǎo)向”或“問題導(dǎo)向”。本書的每部分或某些章節(jié),都從一個(gè)具體的、有趣的案例或使人感到困惑的問題開始,然后沿著案例涉及的問題迚行闡述,從而增強(qiáng)其可讀性、實(shí)務(wù)性和可操作性。(3) 英語語言地道,表述簡明易懂,選材新穎。每章課文后均配有相關(guān)知識點(diǎn)的強(qiáng)化訓(xùn)練和練習(xí)。
帥建林, 男,靠前貿(mào)易學(xué)博士生, 教授,1991年研究生畢業(yè)于四川大學(xué)外語系,現(xiàn)任教于西南財(cái)經(jīng)大學(xué)。主要擔(dān)任經(jīng)貿(mào)英語專業(yè)本科生《靠前貿(mào)易實(shí)務(wù)》(英),英語專業(yè)研究生《靠前貿(mào)易》(英),非英語專業(yè)《研究生英語》,MBA《靠前商務(wù)英語》,網(wǎng)絡(luò)教育學(xué)院“西財(cái)在線”《靠前貿(mào)易》,中國人民銀行《金融英語證書》培訓(xùn)等課程的教學(xué)工作。,本作者為《靠前貿(mào)易實(shí)務(wù)》第五版教材的第二主編。
ContentsPart 1 OverviewChapter 1 Introduction to International Trade………………………………………… 2Chapter 2 Basic Theory of International Trade………………………………………… 62.1 International Speization………………………………………………………… 62.2 General Concept of Absolute Advantage and Comparative Advantage…………… 7Chapter 3 Barriers to International Trade………………………………………………… 113.1 Sociocultural Barriers……………………………………………………………… 113.2 Economic Barriers………………………………………………………………… 133.3 Trade Barriers……………………………………………………………………… 15Chapter 4 E-commerce…………………………………………………………………… 194.1 Why to E-commerce………………………………………………………………… 194.2 How to E-commerce………………………………………………………………… 204.3 How E-commerce Is Changing the Role of Intermediaries………………………… 214.4 Challenges Faced by E-commerce Business…………………………………… 21Part 2 Terms of International TradeChapter 5 International Trade Terms…………………………………………………… 265.1 Generalization……………………………………………………………………… 265.2 A Guide to Incoterms 2020………………………………………………………… 30Chapter 6 Terms of Commodity…………………………………………………………… 576.1 Name of Commodity……………………………………………………………… 576.2 Quality of Commodity……………………………………………………………… 576.3 Quantity of Commodity…………………………………………………………… 606.4 Packing of Commodity……………………………………………………………… 616.5 Commodity Inspection and Customs Formalities………………………………… 65Chapter 7 International Cargo Transport………………………………………………… 717.1 Modes of Transport………………………………………………………………… 717.2 Clause of Shipment………………………………………………………………… 787.3 Major Shipping Documents………………………………………………………… 80Chapter 8 International Cargo Transportation Insurance……………………………… 858.1 Parties to the Insurance…………………………………………………………… 858.2 Marine Insurance…………………………………………………………………… 868.3 Insurance of Land, Air and Postal Transportation………………………………… 928.4 Fundamental Principles of Cargo Insurance……………………………………… 93Chapter 9 Terms of Price………………………………………………………………… 969.1 Price Elements……………………………………………………………………… 979.2 Pricing Methods…………………………………………………………………… 999.3 Pricing Strategies………………………………………………………………… 1009.4 Money of Account and Avoidance of Foreign Exchange Risk…………………… 1019.5 Use of Commission and Discount………………………………………………… 1019.6 Clause of Price…………………………………………………………………… 102Chapter 10 International Payments……………………………………………………… 10410.1 Amount of Payment……………………………………………………………… 10510.2 Payment Currency……………………………………………………………… 10510.3 Instrument………………………………………………………………………… 10510.4 Payment Methods………………………………………………………………… 10910.5 International Factoring…………………………………………………………… 121Chapter 11 Claims, Force Majeure and Arbitration…………………………………… 12711.1 Claims…………………………………………………………………………… 12711.2 Force Majeure…………………………………………………………………… 12811.3 Arbitration……………………………………………………………………… 129Part 3 International Trade ProcedureChapter 12 Launching a Profitable Transaction……………………………………… 13312.1 Market Research………………………………………………………………… 13312.2 Sourcing Contacts……………………………………………………………… 13312.3 Tips for a Successful Negotiation……………………………………………… 134Chapter 13 Exporting and Importing Procedures……………………………………… 13713.1 Export Procedures……………………………………………………………… 13713.2 Import Procedures……………………………………………………………… 139Chapter 14 Business Negotiation and Establishment of Contract…………………… 14314.1 Enquiry…………………………………………………………………………… 14314.2 Offer……………………………………………………………………………… 14414.3 Counter-offer…………………………………………………………………… 14614.4 Acceptance……………………………………………………………………… 14714.5 Conclusion of a Contract………………………………………………………… 148Chapter 15 Export & Import Documentation…………………………………………… 15215.1 Government Control Documents………………………………………………… 15315.2 Commer Documents………………………………………………………… 15815.3 Finance Documents……………………………………………………………… 16015.4 Transportation Documents……………………………………………………… 16415.5 Insurance Documents…………………………………………………………… 169Part 4 Trade FormsChapter 16 Agency, Distribution and Consignment…………………………………… 17416.1 Agency…………………………………………………………………………… 17416.2 Distribution……………………………………………………………………… 17616.3 Consignment……………………………………………………………………… 176Chapter 17 Tenders……………………………………………………………………… 17917.1 Invitation for Bids……………………………………………………………… 18017.2 Submission of Tenders…………………………………………………………… 18217.3 Bid Opening……………………………………………………………………… 18317.4 Evaluation of Tender…………………………………………………………… 18317.5 Tender Discussions and Tender Decision……………………………………… 18317.6 Establishment of Contract……………………………………………………… 18417.7 Execution of Contract…………………………………………………………… 185Chapter 18 Futures Trading……………………………………………………………… 18818.1 Introduction to Futures Trading………………………………………………… 18818.2 Futures Market…………………………………………………………………… 18818.3 Futures Contract………………………………………………………………… 19118.4 Hedging………………………………………………………………………… 191Chapter 19 Counter Trade……………………………………………………………… 19419.1 Barter…………………………………………………………………………… 19519.2 Counterpurchase………………………………………………………………… 19519.3 Compensation Trade…………………………………………………………… 19519.4 Switch Trade…………………………………………………………………… 19619.5 Offset…………………………………………………………………………… 197Part 5 WTO & Globalization of TradeChapter 20 WTO: Objectives, Functions and Basic Principles…………………… 20120.1 WTO: an Overview……………………………………………………………… 20120.2 WTO: Objectives, Functions and Basic Principles……………………………… 203Chapter 21 WTO: Structure…………………………………………………………… 20821.1 WTO Organization Structure…………………………………………………… 20821.2 Ministerial Conference and China’s Accession: Doha, 2001…………………… 21121.3 The WTO Secretariat…………………………………………………………… 211Chapter 22 Overview of WTO Agreements…………………………………………… 21422.1 Some Interpretations…………………………………………………………… 21422.2 A Navigational Guide to the WTO Agreements………………………………… 215Chapter 23 Globalization of Trade and Future of Global Trade……………………… 21923.1 Globalization of Trade…………………………………………………………… 21923.2 Future of Global Trade……………………………………………………… 221Appendix Glossary of International Trade Terms with English-ChineseInterpretations………………………………………………………………… 227Bibliography………………………………………………………………………………… 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