全國高等學(xué)校商務(wù)英語精品教材:商務(wù)英語綜合教程(4)
定 價(jià):35 元
- 作者:蔡蕓,朱文忠 編
- 出版時(shí)間:2009/7/1
- ISBN:9787040274080
- 出 版 社:高等教育出版社
- 中圖法分類:F71
- 頁碼:320
- 紙張:膠版紙
- 版次:1
- 開本:16開
《全國高等學(xué)校商務(wù)英語精品教材:商務(wù)英語綜合教程(4)》為商務(wù)英語專業(yè)或英語專業(yè)商務(wù)方向基礎(chǔ)課程編寫,旨在提高學(xué)生的語言知識和應(yīng)用能力、社會文化知識、商務(wù)知識以及學(xué)習(xí)能力。
《全國高等學(xué)校商務(wù)英語精品教材:商務(wù)英語綜合教程(4)》特色:
“語言”——重視語言基本功和語言綜合訓(xùn)練
“人文”——從日常生活到社會生活,逐漸擴(kuò)展學(xué)生的視野
“商科”——涉及經(jīng)濟(jì)、貿(mào)易、金融、管理、營銷等
配套資源
《教學(xué)參考書》(1~4)提供課文講解、答案、錄音文本和兩篇課文譯文;
《學(xué)·練·考》(1~4)設(shè)計(jì)了綜合性鞏固練習(xí),供學(xué)生自主學(xué)習(xí)使用;書后附MP3光盤,包含綜合教程和學(xué)·練·考的錄音。
Unit 1 The Natureof Politics: Realism and Idealism
Warm-up Activities
Listening & Speaking
Intensive Reading
The Nature of Politics: Realism and Idealism
Extensive Reading
Criticisms of Congress
Reading & Writing
The American Presidency
Unit 2 International Relations
Warm-up Activities
Listening & Speaking
Intensive Reading
Balances and Imbalances of Power
Extensive Reading
What the United Nations Needs
Reading & Writing
South-South Cooperation: Trade as a Means
Unit 3 Peace and War
Warm-up Activities
Listening & Speaking
Intensive Reading
What Causes War?
Extensive Reading
Six Conditions Create Way to Peace
Reading & Writing
Peace and Security Begins with Youth
Unit 4 Business Ethics
Warm-up Activities
Listening & Speaking
Intensive Reading
A Reflection on Business Ethics
Extensive Reading
Corporate Philanthropy Responds to Disasters
Reading & Writing
A Question of Business Ethics
Unit 5 Money and Banking
Warm-up Activities
Listening & Speaking
Intensive Reading
Inflation, Banking, and Economic Growth
Extensive Reading
Younger Americans Going Deeper into Debt
Reading & Writing
Sales Contract
Unit 6 Investment
Warm-up Activities
Listening & Speaking
Intensive Reading
Essentials of Investing
Extensive Reading
Stock Market Strategies That Make a Difference
Reading & Writing
7th Films Inc. Investment Proposal
Unit 7 Globalization
Unit 8 Leadership
Unit 9 Logistics
Unit 10Corporate Culture
Unit 11 International Business and Law
Words&Expressions